‘Several’ sports clubs are the subject of conversations, according to the head executive of a multibillion dollar corporation tied to an investment in Liverpool.
In November 2022, the Reds’ owners, Fenway Sports Group (FSG), put the team up for sale. When they bought Liverpool for £300 million in 2010, it wasn’t apparent if FSG wanted to sell the club entirely or in part. John Henry, the club’s principal owner, has subsequently reaffirmed FSG’s intention to sell a stake in Liverpool, which is thought to be between 10-15%, and that talks have already taken place with interested parties.
Liberty Media was one prospective suitor mentioned in connection with the Reds earlier this year. The organization, which was established in Colorado in 1991, is renowned for having changed Formula 1. Since completing a $8 billion purchase from Bernie Ecclestone in 2017, the sport’s popularity, especially in America, has increased dramatically. This is mostly due to the Netflix documentary series Drive to Survive, which has four races taking place domestically this year, including a debut race in Las Vegas.
The Atlanta Braves, a Major League Baseball franchise that won the World Series in 2021, and the radio station SiriusXM are both owned by Liberty. They were valued at $20.8 billion when Forbes ranked them the most valuable sports empire for 2023.